The recent push from retailers for greener packaging has suppliers realizing a few additional benefits: smaller packaging reduces the amount of space and fuel needed for transporting the products, and reduces the amount of shelf space needed to display the products – thus getting more products on shelves at once.
Surprisingly, Wal-Mart is one of the retailers at the forefront of the packaging reduction movement. Perhaps, because its plan to reduce packaging by 5% in the next 6 years will save the company a projected $3.4 billion.
Solutions to greener packaging can include bio-based and recycled/recyclable content, to simple size reduction.
How can your company reduce the packaging on its products?
If you don’t manufacture products, how can you reduce the amount of resources you use to promote or sell your service?
