Outdoor - Haiku

This well-established brand of accessories came to Studio 22 when it needed to brand a new line of bags it was developing. The Rumi line is sophisticated in its design, has different colorways from the Original line Haiku produced, and is being marketed to a different clientele. We created the Rumi identity, hang-tags and style guide, as well as the Haiku Spring/Summer 2011 dealer workbook.

"When Studio 22 took charge of Spokes in early 2006, the process seemed almost too good to be true. Every issue goes out beautifully, on-schedule, and on-budget. Life should be this easy."

Neil Sandler, Publisher
Spokes Magazine