sales + retail - Haiku

This well-established brand of accessories came to Studio 22 when it needed to brand a new line extension it was developing. The Rumi line is sophisticated in its design, has different colorways from the Original line Haiku produced, and is being marketed to a different clientele. We created the Rumi identity, hang-tags and style guide. Following the Rumi branding, we were commissioned to create the Haiku 2011 dealer workbooks and to revamp the Haiku logo.
  • American Graphic Design Award

"I think the best benefit of working with Eryn is we looked really professional from day one. From a design perspective, we even exceed our larger competitors."

Jennifer Woofter, President
Strategic Sustainability Consulting