sales + retail - Haiku

This well-established brand of accessories came to Studio 22 when it needed to brand a new line extension it was developing. The Rumi line is sophisticated in its design, has different colorways from the Original line Haiku produced, and is being marketed to a different clientele. We created the Rumi identity, hang-tags and style guide. Following the Rumi branding, we were commissioned to create the Haiku 2011 dealer workbooks and to revamp the Haiku logo.
- American Graphic Design Award
This well-established brand of accessories came to Studio 22 when it needed to brand a new line extension it was developing. The Rumi line is sophisticated in its design, has different colorways from the Original line Haiku produced, and is being marketed to a different clientele. We created the Rumi identity, hang-tags and style guide. Following the Rumi branding, we were commissioned to create the Haiku 2011 dealer workbooks and to revamp the Haiku logo.
- American Graphic Design Award
Testimonials
"Studio 22’s work has really enhanced our brand awareness. We definitely consider Studio 22 a member of our team."
— , Dir. of Operations
Naukabout, LLC





